My last project won via 99designs.com was to design a logo for Cammel Consulting from Australia. They provide Human Resource management consulting services primarily to remote location mine sites in the Asia Pacific Region. This also includes recruitment services, performance management advice, remuneration, employee relations advice and mentoring. Client requested in the project brief that new logo must convey youthful, fresh, professional ideas & services, and it must use a pictorial or an abstract mark in vibrant colours. Thanks to a very constructive feedback from the client, at the end I think I achieved main objectives stated in the brief and my logo was picked from 120 entries submitted by 25 other designers.Continue Reading
ArchivesPosts Tagged ‘logo’
13lutDesigning for Property Rental People
I had no time recently to join new freelance contests at 99designs.com, but I got a really nice invitation from Property Rental People, who were running a contest over there. Property Rental People manages residential and commercial real estate primarily in the Treasure Valley, and is based in Boise, USA. I joined almost at the end of qualifying round, but I managed to grab the attention of contest holder with my initial proposals, what gave me a chance to fine-tune one of the concepts in the final round, thanks to a lot of support from a client. My design was picked out of 90 entries from 14 other designers.Continue Reading
10lutBranding for AudioNoggin
I’m really proud of this project. Few weeks ago I was offered to do the branding for a startup company from USA, which is going to produce wireless bluetooth audio devices for helmets and hats. I accepted it right away as very seldom I have a chance to design a logo which later on is used at products or packaging.
The company is called AudioNoggin and is located in California, USA. As a point of background information I was told that in north american slang „Noggin” is for „Head” or „Brain”. It took me really quite some time to come up with ideas and I spent a lot of time on making hand-sketches which were somehow linked with my main ideas: head, helmet, wireless, letter „a”. I was really happy when one of my concepts was chosen by a client for further adjustments.
I think in this logo I managed to capture all key elements, as by retransforming a futuristic looking letter „a” I also showed a head in a helmet which at the same time symbolizes a wireless functions of the product. One of main advantages of this graphics is a possibility to scale it down when it will be applied on the product, which will be really small, as helmet-mounted speakers will be less than 2cm.
After completing a logo project I also designed business cards, letterhead, envelope and shipping labels.
Now I can only wish this product will be successfully launched on the market, as I can’t wait to see it implemented.Continue Reading