In the past I designed a couple of logos suitable for companies from the area of coaching & consulting. One of these concepts was recently found to be interesting to a life & leadership coach, who is starting up new business under the name The Full Life Principle. He is going to create a personality profile that will help people come to terms with who they are and their past life experiences so that they can better make decisions about their relationships and career.  According to him too many people simple stand back and wait for life to happen and only hope that it will get better.